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Fanatics — 2025 Video (Horizontal) | Sprang

Browse/Fanatics/NHL

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NHL

AI8/10Excitement

2025·2020s·Video (Horizontal)

The ad captures the excitement of a hockey game, focusing on a couple in the crowd who share a romantic moment. It showcases the emotional connection fans have with the sport and the gear they wear to support their team. The ad positions Fanatics as the go-to destination for official NHL merchandise, appealing to dedicated hockey fans.

Keywords

fanaticsnhlhockeymerchandisefansromanticexcitementsportsarenacouplesgame day

First seen

2025

Format

Video (Horizontal) · 16:9

Category

Platform

AI Analysis

AI Rating

8/10

The ad effectively captures the excitement and emotions of being a hockey fan, using a relatable and engaging narrative. The focus on the couple adds a romantic element that resonates with viewers. While the ad could benefit from a more explicit call to action, it successfully positions Fanatics as the go-to destination for official NHL merchandise.

Emotion

Excitement

RomancePride

The ad starts with the high-energy excitement of a hockey game, then shifts to a more intimate, romantic moment between the couple, before returning to the collective enthusiasm of the fans.

Hook

A couple shares a passionate kiss at a hockey game.

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Style

Emotional Storytelling

Market

🇺🇸US 🇨🇦CA

Audience

Men Women All Genders

Themes

Awareness Campaign

Core Message

Fanatics offers official NHL merchandise for fans.

Storyboard

01The camera pans over a crowded hockey arena, filled with cheering fans.
02It zooms in on a couple wearing NHL jerseys, sharing a passionate kiss.
03The ad cuts to various shots of fans wearing official NHL merchandise, cheering and celebrating.
04The camera returns to the couple, now holding hands and watching the game together.
05The ad ends with a close-up of the couple's NHL jerseys, emphasizing the official Fanatics branding.

Call to Action

Explicit

“None”

Behavioral

Visit Fanatics to purchase official NHL merchandise.

Audience

Hockey fans, particularly those who support NHL teams and enjoy attending games.

Sports enthusiasts in general, as well as couples who enjoy attending sporting events together.

Production

Tier

Mid

Est. Cost

$20k–$150k

The ad relies heavily on visuals to convey the excitement and emotions of being a hockey fan. There is minimal dialogue, allowing the images and music to tell the story.

Inferred Channels

Among hockey fans on social mediaAt NHL game watch partiesBy couples who attend games together

Keywords

fanaticsnhlhockeymerchandisefansromanticexcitementsportsarenacouplesgame day