The ad effectively communicates PUMA's partnership with the Premier League, leveraging the passion of soccer fans. However, it could benefit from a more explicit call to action to drive engagement.
Excitement
The viewer's emotion shifts from personal passion for soccer to a broader sense of community and excitement for the Premier League.
A young boy sits with a soccer ball, surrounded by the excitement of the Premier League.
Have a Ball
PUMA is the official partner of the Premier League, connecting fans with the sport they love.
Engage with PUMA's soccer offerings and follow the Premier League.
Soccer fans and enthusiasts of the Premier League.
Athletic apparel and footwear consumers.
Mid
$50K–$200K
Medium — The message is clear but could be more concise.